Job Description

The Territory Sales Manager (TSM) is responsible for driving the presence, distribution, and performance of Radeberger Gruppe USA brands across the assigned territory. This role requires close collaboration with distributor partners, building and maintaining strong relationships with key on- and off-premise accounts, and ensuring consistent communication with both internal and external stakeholders. The ideal candidate is results-driven, highly organized, and passionate about the beverage industry , with a proven ability to grow brands in a competitive marketplace. Primary Responsibilities Territory Management Manage assigned territory across targeted retail on- and off-premise accounts, with an emphasis on liquor and grocery chains. Prepare, conduct, and follow up on sales calls with target accounts; complete all sales call reports via VIP Karma notes. Wholesaler Partnership & Training Build strong relationships with wholesaler sales teams. Provide brand training, communicating objectives, features/benefits, and account maintenance procedures. Off-Premise Execution Standards Key Accounts: Partner with the RGUSA National Accounts team to ensure proper execution of programming and distribution across chains and major liquor retailers. Merchandising: Implement POS, display, and sampling programs in the liquor channel to increase rate of sale. Relationship Building: Maintain and strengthen relationships with key store managers and buyers to ensure consistent distribution of core SKUs. On-Premise Execution Standards Merchandising: Develop and execute programs that enhance the consumer experience in bars, restaurants, and seasonal accounts, driving brand awareness and sales velocity. Key Account Management: Oversee all aspects of key on-premise accounts, including programming, staff training, and event execution. Trade Spend Management Manage trade spending responsibly and effectively to deliver maximum ROI while staying within budget. Sales Growth & Performance Achieve sales targets and consistently monitor performance against plan. Communication & Market Intelligence Provide timely updates on key trade developments, competitive activity, sponsorship opportunities, and market trends to RGUSA leadership. Requirements Education & Experience BA/BS in Business, Marketing, or equivalent experience in the beer/alcohol beverage industry. Minimum 25 years of experience in the beverage industry, preferably beer. Previous wholesaler management experience strongly preferred. Knowledge of the local market; must reside in the greater Chicago area. Skills & Attributes Passion for the beverage industry with a proven track record of success. Motivated, creative, results-driven, and highly organized. Strong selling skills; experience with imports, specialty, or craft beer a plus. Excellent written, verbal, and presentation skills. Entrepreneurial mindset with the ability to grow brands in a fast-paced environment. Technical proficiency in MS Office; experience using VIP and other sales data tools for information-based selling. Additional Requirements Must be able to travel extensively across Illinois, Wisconsin, and Missouri. A valid drivers license, reliable personal vehicle, and good credit are required. Compensation & Benefits Radeberger Gruppe USA offers a competitive compensation package including: Base salary plus performance-based incentives. Health, dental, and vision insurance. 401(k) retirement program. Transportation allowance and expense budget. How to Apply Please submit your cover letter, salary requirements, and resume via the APPLY NOW button. Radeberger Gruppe USA is proud to be an Equal Opportunity Employer . #J-18808-Ljbffr Radeberger Gruppe

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